Marketing & Communications
Marketing and communications remains one of the most dynamic sub-sectors within the broader business services landscape due to its reliance on utilising the latest technology and trends to enhance its delivery.
At its core, marketing is concerned with creating demand for goods and services by developing and implementing strategies that communicate the value and message of those products to consumers. This can include everything from market research and product development to advertising, public relations, and sales promotions.
The verticals through which this activity can take place are changing by the day, with marketers making use of many emerging social media technologies, SEO, analytics, and automation to harness the cultural zeitgeist.
Whilst the move to digital has driven this sector, human creativity is still the foundation stone. To achieve an organisation’s full potential, there needs to be a balance between its creative minds, automated systems, and the myriad of communication methods available.
What Our Clients Say
Recent Transactions
Advised on the sale of the business to New York-based J.S. Held
Advised fast-growing ESG consultancy and software provider on partial exit and development capital with funding from Bridges (impact investor), MSCI and Farview
Sale of risk consultancy to New York-based J. S. Held
MessageDirect's acquisition of PHD in Communications Ltd
Debt advisory with funds raised from Clydesdale (now Virgin Money) for acquisitions
Message Direct’s Acquisition of Internet Communications (Services) Limited
Sale of specialist rail sector contractor, Readypower, to Primary Capital via MBO
Assisted CP Plus with acquisitions in its buy and build
Disposal of IT support and distribution business to Denmark's EET Group
Advised vendor on sale to Danwood Ltd - a key feature of this transaction was the value attributed to the in-house software
Disposal via MBO funded by Maven Capital and HSBC
Partial exit and MBO of international analytics and data science consulting business, funded by Mobeus Private Equity
Assisted Tel Aviv-based Tefen in sourcing and completing acquisition of UK consulting business, Severn
Assisted Mobeus in its investment into logistics business Anthony Ward Thomas, Bishops and Aussie Man in a Van
Debt advisory in relation to Barclays replacing outgoing debt syndicate partner
Sale of eDrive Engineering Services Limited to US tech buyer
Advised BGF on its growth capital investment into this fast-growing secure payment business
Natwest-funded MBO of audio-visual equipment supplier, Shooting Partners
Advised shareholders on disposal of travel agency network
Debt advisory to board of AIM-listed international travel group in its negotiations with Barclays
Sale of PAT testing business OCS Group
Advising on the sale of this translation business to Australia’s Appen Ltd
Capital raising for this expanding hotel developer from ESO Capital
Sale of IFA business to Bestinvest
Sale to management
Assisted Tel Aviv-based Tefen in sourcing and completing acquisition of UK consulting business, Erskine
Sale of metal recycling business to market leader, European Metal Recycling
Sale of vehicle leasing company to GKL Leasing
Advised CTI Certification, headquartered in Shenzhen, on its acquisition of CEM International
Advised marketing agency, Crown, on its acquisition of Acclaim
Advised shareholders on the sale of specialist marketing communications agency to competitor, Communique
Advised on AIM fundraise for call centre software provider
Equity raising from Altitude partners for schools travel business