Marketing & Communications
Marketing and communications remains one of the most dynamic sub-sectors within the broader business services landscape due to its reliance on utilising the latest technology and trends to enhance its delivery.
At its core, marketing is concerned with creating demand for goods and services by developing and implementing strategies that communicate the value and message of those products to consumers. This can include everything from market research and product development to advertising, public relations, and sales promotions.
The verticals through which this activity can take place are changing by the day, with marketers making use of many emerging social media technologies, SEO, analytics, and automation to harness the cultural zeitgeist.
Whilst the move to digital has driven this sector, human creativity is still the foundation stone. To achieve an organisation’s full potential, there needs to be a balance between its creative minds, automated systems, and the myriad of communication methods available.
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Recent Transactions
Sale of GPW Group to J. S. Held
Message Direct’s Acquisition of Jam
Sale of Ready Power to Primary Capital
Assisting CP Plus through acquisitions in its buy and build
Business plan in relation to MBO
Advised vendor on sale to Danwood Ltd.
Disposal via MBO funded by Maven Capital and HSBC
Partial exit and MBO funded by Mobeus Private Equity
Assisted Tel Aviv-based Tefen in sourcing and completing two UK acquisitions
Reporting Accountant for the AIM floatation of Vicorp Plc
Assisted Mobeus in its investment into logistics business AWT, Bishops and Aussie Man in a Van
Assisted in the debt raising from Clydesdale Bank
Debt advisory to board of AIM-listed International travel business in its negotiations with Barclays
Sale of PAT testing business
Advising on the sale of this translation business to Ausralia’s Appen Ltd
Capital raising for this expanding hotel developer from ESO Capital
Sale of IFA business to Bestinvest
